The recent testimony of Mark Zuckerberg, CEO of Facebook, before congressional investigators has only underscored what many of us have known for a while—social media can be potentially dangerous when it comes to the data that is being collected on you by outside...

In the last decade, data has become king, and one of the biggest issues for cyber security experts has been protecting that data. With several high-profile hacks including the Equifax breach, it is obvious that hackers are targeting data storehouses in an attempt to...

When social media became the hottest trend about ten years ago, it opened up a proverbial can of worms that many people are still trying to get a grasp on. One of the issues that has come up is how employers use social media to make decisions in a company, such as...

Many Americans sat helpless as we watched the devastation that has recently hit the southern parts of the country. This started with Hurricane Harvey in Texas and Louisiana. Hurricane Irma then hit the Southeast and Hurricane Maria devastated multiple areas,...

Knowing what questions your prospects are asking about your niche can help you produce better content, and help you rank better in search engines. For a while now one way to do this was to type in a keyword, and take note of what would come up in Google suggestions. A...

If you’re thinking about starting a Pay Per Click campaign, or you’re looking to improve your organic ranking in search engines, the place to start is competitor research. Looking at the keywords your competitors put money into, or rank for, can help you be much more...

By and large, image posts perform best on nearly every social media network. The need to be able to quickly design an image to help reach your audience is more necessary than ever. If you don’t have a team handling your social media marketing, you can make more than...

After a while of keeping your audience engaged, perhaps having a couple of successful posts, you start to realize that finding good content to share on social media is a constant up-hill battle. It’s not easy to get or keep your business relevant on social media....

It’s high time we introduce a tool that will help you make sense of Facebook metrics, to improve overall Facebook marketing efforts. We all need to know what days are best for posting, what times are best for posting, what type of content is best received by our...

Today, we’ve become addicted to Internet access at all times of the day or night. If you walk into any restaurant, bar, coffee shop or shopping mall, you’ll see dozens of people attached to their electronic devices. It has become so common place that when we go...

Think of the Internet as the actual physical world outside. You wouldn’t let your young children run around without supervision outside of your home or your street. For parents with teens, the supervision may loosen, but you still won’t allow them to visit bars or the...

Ever since George Orwell’s classic assertion that “Big Brother is watching you,” people have been paranoid about the government listening in on our private conversations. In his book 1984, the spying devices were television screens in the home. But has that technology...

  For parents, it’s the stuff of nightmares—installing a baby monitor camera in your nursery to protect your child only to find out it has been compromised by a hacker who is now able to see your sleeping infant. When these devices started to become common place,...

When you hear “security” and “IT” together, you probably think about cybersecurity. After all, in today’s technology-driven world, cybersecurity threats and breaches make headlines on an almost daily basis. And while it’s true that cybersecurity is a big part of...

Most people spend a lot of time making sure their computers have proper virus protection and security but there’s often something forgotten. The wi-fi router and it’s security. It’s often out of sight and out of mind after the initial install. Not updating your wi-fi...

The recent testimony of Mark Zuckerberg, CEO of Facebook, before congressional investigators has only underscored what many of us have known for a while—social media can be potentially dangerous when it comes to the data that is being collected on you by outside...

In the last decade, data has become king, and one of the biggest issues for cyber security experts has been protecting that data. With several high-profile hacks including the Equifax breach, it is obvious that hackers are targeting data storehouses in an attempt to...

Business Intelligence (BI) has become a critical factor in gaining a competitive edge. It includes certain strategies and technologies that are leveraged to analyze business performance through data analysis. However, no matter how optimal your BI process is, the...

Gone are the days when customers would visit your shop with the intention to actually pay for your services. Now the shops have turned into websites and customers have become window shoppers. It’s no more about getting them on your website or impressing them with your...

It’s no secret that with the advent of the Internet, the world has become data-centric. Data plays the most crucial role in defining the extent of success for every organization. Whether it is the analysis of your organization’s performance or it is the critical data...

It is an inescapable fact that when it comes to your privacy, there is always a bullseye on your back. Considering the comprehensive use of computer networks in the modern era of technology to maintain your privacy and your confidential data, this bullseye is actually...