In his classic novel 1984, George Orwell famously coined the phrase “Big Brother is watching you.” Little did he know that in the 70 years since the book’s publication, that has almost literally become true. In Orwell’s sci-fi novel, people were monitored by TVs in...

We’ve known for years that a data breach or hack can cost a business everywhere from thousands to tens of millions of dollars. For example, the infamous hack of Target and its credit card users cost $191 million. Thankfully for the company, they had insurance which...

  Every time you get on social media and share a photo or search for some random question on a search engine, your information is being stored. It is saved, sorted and circulated so your information is then being shared with lots of unexpected places that you are...

Why a Marketing Strategy Matters No plan = NO Customers. Bottom line is that your literal bottom line will suffer both short term and long term unless you are able to determine which types of marketing mediums and channels are best suited to your brand and audience....

  Believe it or not, the name of your business, in large part, lays the foundation for the future success or failure of the brand. Your business’s name is what developers your target audience’s first impression of your company, and as they say, you only get one...

We’ve all been there before. Your computer starts slowing down or freezing up, and you’re forced to throw your hands up in frustration, call tech support, or, perhaps, restart your machine? Opting for tech support often results in you waiting on hold for what feels...

Bring up the word “cookies” and most people’s minds drift to grandma’s famous chocolate chip recipe right out of the oven. But in the context of the internet, browsers and computers, “cookies” take on a whole different meaning altogether. Cookie, as you’ll come to...

Despite all of the advancements in marketing strategies, word of mouth is still one of the most powerful tools for getting the word out about your business and closing more deals. With the rise of social media networks and digital business channels at our disposal,...

Today, we’ve become addicted to Internet access at all times of the day or night. If you walk into any restaurant, bar, coffee shop or shopping mall, you’ll see dozens of people attached to their electronic devices. It has become so common place that when we go...

In his classic novel 1984, George Orwell famously coined the phrase “Big Brother is watching you.” Little did he know that in the 70 years since the book’s publication, that has almost literally become true. In Orwell’s sci-fi novel, people were monitored by TVs in...

We’ve known for years that a data breach or hack can cost a business everywhere from thousands to tens of millions of dollars. For example, the infamous hack of Target and its credit card users cost $191 million. Thankfully for the company, they had insurance which...

  Every time you get on social media and share a photo or search for some random question on a search engine, your information is being stored. It is saved, sorted and circulated so your information is then being shared with lots of unexpected places that you are...

Why a Marketing Strategy Matters No plan = NO Customers. Bottom line is that your literal bottom line will suffer both short term and long term unless you are able to determine which types of marketing mediums and channels are best suited to your brand and audience....

  Believe it or not, the name of your business, in large part, lays the foundation for the future success or failure of the brand. Your business’s name is what developers your target audience’s first impression of your company, and as they say, you only get one...

We’ve all been there before. Your computer starts slowing down or freezing up, and you’re forced to throw your hands up in frustration, call tech support, or, perhaps, restart your machine? Opting for tech support often results in you waiting on hold for what feels...

Bring up the word “cookies” and most people’s minds drift to grandma’s famous chocolate chip recipe right out of the oven. But in the context of the internet, browsers and computers, “cookies” take on a whole different meaning altogether. Cookie, as you’ll come to...

Despite all of the advancements in marketing strategies, word of mouth is still one of the most powerful tools for getting the word out about your business and closing more deals. With the rise of social media networks and digital business channels at our disposal,...

In his classic novel 1984, George Orwell famously coined the phrase “Big Brother is watching you.” Little did he know that in the 70 years since the book’s publication, that has almost literally become true. In Orwell’s sci-fi novel, people were monitored by TVs in...

We’ve known for years that a data breach or hack can cost a business everywhere from thousands to tens of millions of dollars. For example, the infamous hack of Target and its credit card users cost $191 million. Thankfully for the company, they had insurance which...

  Every time you get on social media and share a photo or search for some random question on a search engine, your information is being stored. It is saved, sorted and circulated so your information is then being shared with lots of unexpected places that you are...

Why a Marketing Strategy Matters No plan = NO Customers. Bottom line is that your literal bottom line will suffer both short term and long term unless you are able to determine which types of marketing mediums and channels are best suited to your brand and audience....

  Believe it or not, the name of your business, in large part, lays the foundation for the future success or failure of the brand. Your business’s name is what developers your target audience’s first impression of your company, and as they say, you only get one...