A Few Ideas On Internet Marketing

Promoting your small business on the internet is crucial in today's world. The entrepreneur who ignores this gold mine of potential opportunity does so at his or her own peril. There is too much to be gained through marketing on the internet, and little to be lost. If...

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Five Questions You Should Ask Yourself About SEO

Fact: Your website needs search engine optimization (SEO) to help your website achieve more. Many try and go it alone in the search engine optimization process and, in the majority of cases, they never see the results they would have achieved if they had enlisted the...

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90s Web Design: Is YOUR Website Accidentally Retro?

Remember the days of beige PCs, Netscape, Geocities and Tripod? The mid-late 1990s were the playful childhood of the worldwide web, a time of great expectations for the future and pretty low standards for the present. Those were the days when doing a web search meant...

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Penguin 2.0 Is Coming – What Does This Mean For Your Business?

Penguin 2.0 Is Coming – What Does This Mean For Your Business?

With the latest news about Penguin 2.0 coming out soon, many are hypothesizing and trying to plan ahead for their websites. What will this update include?  Is my business safe?   Every website owner should be asking themselves these very important questions.  The best...

Are Meta Descriptions Important? YES!

Meta descriptions have evolved over the years and there has been many debates as to whether or not they are important. I can tell you unequivocally that they are VERY IMPORTANT!   In the past the rules for meta descriptions were to include your keywords (and in some...

Best Practices in Contemporary Web Design

Some websites look like they're a historical archive or what you would have come across when you first started to surf the 'net back in the 1990s. Those sites made much use of table-based graphics, employing onsite builders to create a look that was usually...

Blog Unleashed: Tips for a Terrific Site

Blog Unleashed: Tips for a Terrific Site

Google Panda and Penguin have unleashed much havoc across the blogosphere, hammering bloggers in a variety of wages. Some of the complaints include a drop in web traffic, disappearing SERPs and a monumental fall in PageRank. You may be doing everything right to update...

Marketing Should Help Your Business, Not Hurt It

Marketing Should Help Your Business, Not Hurt It

It goes without saying that businesses can’t survive and thrive without a marketing strategy. How will people know about your goods or services if you don’t display your business in some way? Unfortunately, far too many businesses market their company in the wrong...

How to Manage Your Growing Small Business Communication Needs

Your small business has left the confines of your garage or spare bedroom and has since branched out to its own physical location. You may not have hit the big time yet, but you certainly have proven that you have what it takes to manage a larger and more profitable...

3 Common Mistakes When Picking a Web Designer

Choosing the proper web designer is an important process in creating your website. If mistakes are made prior to hiring a firm or individual it is much more difficult to fix those mistakes after the site has gone live. Regardless of whether you have a plumbing, salon...

Email Marketing vs. Social Media Marketing

Email Marketing vs. Social Media Marketing

There’s a debate going on within the marketing industry. The debate is between defenders of time tested email marketing and those defending the newer online strategy, social media. The question asked is: Which is actually better – email marketing or social media...

Do You Know Your Customers?

Do You Know Your Customers?

This question might come as a surprise to you. How well do you know the customers that you are serving? Perhaps you’ve already made your assumptions when it comes to demographics, sales history and buying habits. However, how about hard data? Assumptions can lead to...

Is Your Business Building an Email List? It Should Be!

Is Your Business Building an Email List? It Should Be!

If you have a business, and you are taking advantage of modern technologies online, one of the most important things that you need to have is an email list. As a matter of fact, if you do not have one, you are actually making a very big mistake. Of course, you may...

Direct Mail is Not Dead

Direct Mail is Not Dead

There is a tested and proven way to reach more potential customers, directly communicating with your target market and making you stand out against your competition. It is not through the use of digital methods such as social media sites like Facebook, Twitter or...

Are You Using a Shotgun or a Rifle to Hit Your Marketing Targets?

Are You Using a Shotgun or a Rifle to Hit Your Marketing Targets?

At this point in your career as a business person, have you already identified the prospects who are most likely to become good, profitable customers and the ones who will not? Do you specifically know why your customers decide to purchase from you as well as why...

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Are SEO and AJAX Compatible?

Asynchronous JavaScript and XML (AJAX) is not new, but it is becoming somewhat of a buzzword with IT departments and web developers and it can also be a potential source of friction between IT/development and marketing. AJAX is a development technique designed to...

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Run your own blog? Think it’s finished? Think again!

The good folks over at Thesis (People who created this awesome theme we are using) came up with 7 tweaks you can do to spruce up your blog. Check out the post below.   I have some bad news to break: no matter how many hours you’ve put into designing...

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So What Cha Want?

Cobra and Brass Monkey.  Those two items may not mean much to most of you. In just the last 2 weeks, the world has lost a couple great people (in my eyes, anyway). I have never driven a Cobra, but I still admire Carroll Shelby for creating something...

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New Client: Touch Screen Hearing Kiosk

Green Elephant, LLC came to us looking for a website promoting their Touch Screen Hearing Kiosk product. We began by customizing a WordPress theme that we thought would be the perfect fit for what they are trying to accomplish.Now that everything is in place, the SEO...

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Site Revamp: MenStoppingViolence.org

We have been busy the past couple months working with a wonderful non-profit organization. Men Stopping Violence works locally, nationally, and internationally to dismantle belief systems, social structures, and institutional practices that oppress women and children...

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